For those who write, there are at least two types of success: popularity and accuracy. There is an inverse relationship between the two but a sweet spot — a relatively narrow spot, and never ensuring Kardashian-level popularity — exists.
This fragile balance however easily disturbs itself because the writer will experience massive pressure to “succeed,” generally at the expense of only a little bit of accuracy at first, much as when writing a sentence a writer can opt to make the sentence simpler, punchier and more flavorful at the price of introducing inexactitude.
At first, the writer may sacrifice perhaps ten percent accuracy and relevance and substitute it with what makes writing popular, which is (literally) more of the same stuff that people always like to read: sex, violence, scapegoating, victimhood, one-dimensional morality plays, hype. But over time the percentage increases because the audience is mostly driven by the filler instead of the content, and stop rewarding it, at the same time any audience concerned with content drops out.
This blog has avoided the sweet spot for this reason and opts instead to be an internal dialogue for all critics of the human tendency toward illusion. Its goal is not to popularize these ideas, but to float them to those who will popularize them, which has been successful over the years (writings on this site include versions of texts developed in the late 1980s).
The payoff of this approach is that the filter of communication is reduced, and the ability to be exact is increased, which fits with the mission to diagnose human illusion and explain why it is wrong and produces bad consequences.
This means that our writers do not hand people the appearance they seek, visually or in the arguments advanced. People expect certain clusters of ideas to clump together and form a football team style “side,” and then to bang the tin drum about them and cheer and use those ideas to imply that other people are morons.
Here a different approach is taken, which is to recognize that all of us humans are morons by nature — or rather, monkeys, sometimes with car keys — who can improve ourselves by understanding ourselves, and through that our world, and finally, the options available for our purpose.
Some of our coming articles are a bit rough, especially for those on the right. Conventions will be violated, convenient explanations debunked, and holy cows spit-roasted with jalapeno sauce. Then again, if you are reading here, you expect nothing less.